Term of the day: “Fashionable Shitpad”

July 19th, 2010  |  by  |  Published in Uncategorized  |  1 Comment


If the steaming-hot issue (yipes!) of designer diapers is now discussed in the pages of Gawker, does that mean fancy-poop has reached a cultural critical mass (bam!)–or is it totally done?

You decide:

Incredibly vain parents are actually buying Huggies horrible denim diapers, so much so the brand regained the market share they recently lost to Pampers. This can only mean one thing: diaper war…Ad Age reports that Huggies’ (owned by Kimberly-Clarke) share of the diaper market recently increased by 2%, mostly thanks to the sale of their limited edition denim diapers, selling 2 million packages of them to women who want their baby to be just as fashionable as their handbag. Pampers (a Procter & Gamble brand) just won’t sit still and let those whippersnappers take over the market with their jeans! No, they have their own line of fashionable shitpads from designer Cynthia Rowley.

Shitpad. How does that stack up against “crotchfruit”?


  1. eeo says:

    July 26th, 2010at 11:49 pm(#)

    So I think the denim diapers are just ridiculous and all of the bougie/boho parenting blogs I read have also mocked them. But I have to secretly admit that one of the things I love about Seventh Generation diapers is how they look: no cartoon characters, no bleach-white. After getting used to them, I find other diapers to be visually assaulting. Is this any different?

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