• Dadwagon on Facebook
  • Dadwagon on Twitter
  • Dadwagon RSS feed

Amazon’s Most Popular Dog Toy for Kids

March 8th, 2011  |  by  |  Published in Uncategorized

Nice piece from Slate’s Josh Levin raises an important question about Sophie the Giraffe, Amazon’s best-selling baby item (outranking even the Snotsucker that DadLabs elevated to national prominence): is it just a dog toy?

You wouldn’t know it from the marketing. As Levin writes:

For those with more developed aesthetic sensibilities (and more consistent access to a credit card), an all-natural, French-made teether has a certain cachet. Sophie is fashioned from rubber “derived from the sap of the Hevea tree,” its pink cheeks and caramel-brown spots are applied with “food paint,” and it’s put together using a traditional process “that involves more than 14 manual operations.” The giraffe’s back story appeals both to the kind of parents who knit their brows over chemical-laced plastic—Sophie’s sales reportedly increased during the 2007 Chinese toy recalls—and those who get gooey over European eco-friendliness. The teether’s packaging, which includes an Eiffel Tower doodle and the en français spelling of girafe, also signals that this is an item for cultured carpoolers. “I think sometimes the Americans are in love with France, the villages and the quaint areas,” says Dumoulin-Montgomery. “When you know that Sophie is made in the Alps, it’s very appealing.”

For all its insane popularity, though, there is a small cabal of dissenters among the Amazon reviewers–perhaps ticked at the $25 price tag–that make a valid point. No matter how Continental the presentation is, Sophie is just a dog toy. Which would make all the talk of ‘food paint’ and the drawings of the Eiffel Tower just a dog whistle for the anxious, overspending parents we have become.

Le sigh.


Leave a Response

tips/suggestions/grievances

Recent Comments

  • Dee: As one of the impressed moms there last night, and also because my kid ate 3 bowls of that bolognese, thanks for...
  • Drew Wallner via Facebook: I’m totally making this when we get back from holiday travel, I even just got a...
  • Matt: Whoops! Just put that back in. The recipe editor has been fired.
  • Ed Lilly: Looks great – thanks for posting! One question – you did not specify putting the meat back into...
  • Maks: I’m against baby yoga for sure, but want to say something regarding that author is a little wild about...

DadWagon Reads!

DadWagon

Do you show this to your kids?

AP Images

An unnamed gunman gestures after shooting the Russian Ambassador to Turkey, Andrei Karlov, at a photo gallery in Ankara, Turkey, Monday, Dec. 19, 2016. Turkish police shot and killed the gunman, Turkish station NTV reported. Russia's ambassador to Turkey has died after being shot in Ankara, according to Russian Foreign Ministry spokeswoman. #APPhoto by Burhan Ozbilici

Story developing: http://apne.ws/2hRY0rH

Dec 19th, 2016 7:32pm • No Comments

"They watch their mothers and fathers overdose and die on the bathroom floor. They live without electricity, food or heat when their parents can’t pay the bills. They stop going to school, and learn to steal and forage to meet their basic needs."

The Children of the Opioid Crisis

wsj.com

Left behind by addict parents, tens of thousands of youngsters flood the nation’s foster-care system; grandparents become moms and dads again

Dec 16th, 2016 2:11pm • No Comments

Don't forget the gift receipt(s)!

A Gift for Every Type of Dad (That You Can Buy on Amazon)

nymag.com

Including cricket-flour protein bars, ice-cold beer chillers, and an air fryer that uses hardly any oil.

Dec 9th, 2016 3:27pm • No Comments

As Ryu Spaeth pointed out, the only thing worse than "Papa" is the pronunciation "paPA." PERISH THE THOUGHT.

DadWagon

“I just think ‘dad’ and ‘mom’ are very Saved by the Bell-ish,” said Will Grose, 36, a Brooklyn father of three boys under the age of 5.

Nov 30th, 2016 5:20pm • 1 Comment